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How to Use AI Better

July 20th 2025 Most businesses use AI poorly, and it shows. Lazy prompting leads to mediocre outputs, missed opportunities, and shit that's just forgettable. Effective AI usage upgrades your effectiveness, sharpens Read more

How To Choose A Website Design Company in NZ

September 7th 2025 Short answer: pick a website design company that shows proof, understands service businesses, and ships fast. Look for a clear process, platform fit, and a plan to generate leads - not just a pretty Read more

Credible/Trustworthy Websites Win.

August 22nd 2025 The goal of a website is simple: help people find you, trust you, believe you can fix their problem, and serve as a salesman that never sleeps. And here’s the thing - whether you’re a 20-year vet Read more

Backlinks, Website Structure & Skipping the Queue on Google

August 2nd 2025 Ranking your tradie or civil business website on Google can feel like pushing shit uphill - especially when you're new. But here’s the deal: Good rankings aren't luck. They’re about smart moves, Read more

3 Free Google Tools Every Kiwi Biz Needs

August 1st 2025 Google can be your best mate or your worst nightmare. If your website’s still invisible and your phone’s not ringing, you probably haven't set up Google's free tools correctly. Whether you're Read more

I Can't Find My Website in Google!

July 31st 2025 Launched your flash new website and can't find it in Google? Bloody frustrating, right? Relax - there’s usually a straightforward explanation. Let’s dive into why your website might be ghosting y Read more

Yes, AI is Coming For Your Job!

June 29th 2025 → WHO THIS ARTICLE IS FOR: This is for the driven - professionals, entrepreneurs, and career climbers hungry to grow and master their craft. If that’s you, read on. Read more

Dummies Guide For Getting Leads

June 13th 2025 If you’re a builder, drainlayer, moving company, or anyone in the business of doing real hands-on stuff — this is a simple way of getting more leads. Read more

The Best Investment I’ve Ever Made

June 12th 2025 In the final years of my Olympic rowing career, I had a harsh realisation - I have ZERO money-making skills. When I stopped rowing, I won't be immediately valuable to ANYONE—and I have a bloody Read more

Detailed Look Into How We Work

June 6th 2025 Stand in the shoes of a client - Our FULL & DETAILED Process for Website Design & Google Ads Read more

Starting a Business? Maybe Hold Off on That Website.

June 1st 2025 Websites are great. But if you’re starting from scratch, they’re probably not your best first move. Here’s why. Read more

How to Get Google Reviews

May 1st 2025 Google Reviews are one of the most powerful tools you can use to build trust and attract new clients. They influence how often your business shows up in search results, how credible you look, and how Read more

We're SICK Of Marketing Agency BS

January 16th 2025 You know the ones: slick-talking, sales-obsessed agencies that promise the moon, deliver mediocrity, and lock you into contracts you can’t escape. It’s a story we’ve heard time and time again Read more
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