GOOGLE MARKETING

TACTICAL, FLEXIBLE, TRANSPARENT

Chasing Outcomes Not vanity metrics

We don’t “set and forget.” We drive your Google Ads and your website together—tweaking, testing, pulling levers, and finding angles until the damn thing hums. Smart strategy, sharp creative, and aggressive optimisation.

Calls, bookings, quote requests—whatever moves the needle for your business is our goal. Every ad, landing page, and headline is crafted to get the right person to take action.

Website & Ads -
Working Together

The magic happens when you treat your website and your ads like a system. We constantly test, adjust and squeeze more performance from both sides—because sometimes it’s not the ad that needs work, it’s the page they land on.

This is full-stack digital. Built for speed. Tuned for growth.

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GOOGLE ADS PROCESS

We run lean and mean Google Ads campaigns that drive results. Here's what to expect when you work with SK Digital—simple strategy, tight targeting, and no wasted spend. No fluff. No guesswork.

OUR SIMPLE GOOGLE ADS PROCESS →

CASE STUDY

Demoworx

Google Ads in Action — How we helped Demoworx grow with a full-stack digital strategy that keeps their machines running and phones ringing.

READ CASE STUDY

GOOGLE ADS COMMON QUESTIONS

How long does it take to get results with Google Ads?

Google Ads runs on data and clicks, which means results can vary based on budget, industry, and your goals.

Often we see strong results quickly, but to properly optimise and maximise your ROI, we recommend committing to at least 3 months. Realistically, great results usually start showing up sooner.

Let's Chat Ads →

What budget do I realistically need for Google Ads in New Zealand?

Depends on your goals and industry, but realistically, $20-$50 per day is a common starting point for most NZ small businesses. We keep things tight, transparent, and laser-focused on your ROI. No wasted spend, ever.

The kicker here is Google WANTS you to spend more money on Ads (their entire existence is reliant on it). Our job is to set up campaigns that spend as little as possible while returning the greatest results. We need to find that sweet spot between spend and return on investment.

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How do you measure success with Google Ads campaigns?

Simple: Real-world results, not vanity metrics. We focus on leads, calls, conversions, and revenue - not just clicks. And we provide clear, no-BS reporting so you see exactly where every dollar goes.

Going further, we use tracking tools to accurately understand when someone clicks on your Ads, and what they do next. This is our key performance indicator - are your visitors clicking on the phone, email, or form send buttons to ACTIVELY get in contact with you? Then of those contacts, how many actually work with you?

Our Process →

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